The New Entertainment Option in Horse Racing

Submitted by
on April 14, 2006

Horse racing can provide the perfect backdrop for socializing and entertaining, particularly corporate guests. A private box is an impressive way to play host to a small group and can be very productive too. It provides comfort and luxury with a breathtaking view of all the action on the racecourse. Venues like Newbury in England promote hospitality for small and large groups actively. The private boxes are fully serviced with elevators, rest rooms and Tote betting facilities. They are often provided with a bar, TV’s, CCTV and PA system. They are perfect for a small group of about sixteen but can be extended to cater for larger parties up to 100.

Ascot Racecourse, currently under renovation will introduce the Loge, a new concept in British racecourse design which serves pretty much the same purpose. Loges are private viewing facilities, seating up to ten people and are situated on the concourse level, providing excellent views of the horse racing. They can be booked in advance on a “Loge only” basis, and provide a chilled cabinet for storing drinks, which can be pre-ordered too.

The trend of conferences at the race course on race-day is gaining popularity as a way of combining business with pleasure. Racecourse corporate hospitality facilities often include individual pavilions overlooking the pre-parade ring, hospitality boxes overlooking the racecourse and areas for private marquees. Most have pavilions and restaurants to entertain guests. Horse racing is as much about watching as it is about being watched!

 

 

 

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